
Upwork May Have A New Rival with LinkedIn Services Marketplace
Marketing & Sales| Technology| Features| Outsourcing| Tips
May 16, 2022•6 min read
Upwork May Have A New Rival with LinkedIn Services Marketplace

A few months ago, LinkedIn quietly rolled out a new feature that makes it easier for businesses to find and hire freelancers. The feature is called The LinkedIn Services Marketplace, wherein it allows businesses to post their freelance needs on LinkedIn and receive proposals from interested freelancers.
LinkedIn offers a wide range of services that can be quite helpful for business professionals. However, LinkedIn’s services can be difficult to navigate and even harder to find. The LinkedIn Services Marketplace is designed to make it easier for professionals to find the right service and get started quickly. The marketplace includes a wide range of services from LinkedIn and third-party providers. Professionals can search by category or keyword or browse through the offerings. Services in the marketplace include recruiting, marketing, lead generation, and more. So whether you need help finding a new job or want to start generating leads online, the LinkedIn Services Marketplace has something for you.
This new feature is similar to Upwork, a popular freelancer marketplace. Upwork allows businesses to post their project requirements and receive proposals from freelancers. Businesses can then interview freelancers and hire the one they think is best suited.

LinkedIn Services Marketplace
The Services Marketplace is an online platform that helps businesses find the right experts to meet their needs while allowing freelance professionals to showcase their skills and attract new clients. Whether you need help with web development, marketing, or bookkeeping, the Services Marketplace makes it easy to find the right service provider for your needs.
With its extensive network of professionals and service providers from all over the world, LinkedIn’s Services Marketplace is the ideal place to connect with the right people for your business. With the ability to browse through profiles, read reviews and ratings, request quotes, and compare pricing, you can be sure to find the perfect fit for your needs.
If you’re a freelance professional, the Services Marketplace is also the perfect place to showcase your skills and expand your client base. With its powerful search engine, you can easily connect with potential clients from all over the world. You can also stay up-to-date on industry trends and news and grow your business by connecting with other professionals in the LinkedIn community.
Upwork
Upwork is a freelance marketplace founded in 2003. It enables freelancers to find work across different categories, including development, design, writing, and customer service. Upwork says it has 12 million registered freelancers and 5 million clients that have hired those freelancers for one-off tasks or ongoing projects.
Upwork makes it easy for freelancers to get started on the platform and find work quickly. The site has a simple search function that allows users to filter by job category, location, and other criteria. Once users find a job they’re interested in, they can apply with a short proposal outlining their experience and why they’re a good fit for the job.
Upwork also offers a range of tools to help freelancers with their work. These include a time tracker, so users can track the hours they’ve worked on a project, and a mobile app, which allows users to access their account and take action on jobs while on the go.
LinkedIn Services Marketplace vs. Upwork
LinkedIn Services Marketplace and Upwork are two of the most popular marketplaces for freelancers. Both allow businesses to find and hire freelance professionals from all fields of expertise. But there are some significant differences between both platforms that you need to be aware of before choosing one over the other.
LinkedIn, a professional social networking platform founded in 2003, has been a pioneer in helping freelancers build their profiles, connect with fellow professionals, and find opportunities.
In 2013, LinkedIn launched the Services Marketplace, where businesses can hire freelance professionals to complete various tasks. Users can create their profiles on the platform and browse through thousands of available freelancers from various fields. They can also use LinkedIn’s search filters to find professionals who match their requirements.
In 2015, LinkedIn acquired the freelance marketplace provider for companies called Lynda, which specialized in providing online training courses and other educational materials. This helped them enhance their services by including these premium features on their platform.
The LinkedIn Services Marketplace is an exclusive platform for freelance professionals, and it allows them to connect with businesses on a global scale. In addition, businesses can hire freelancers directly on the platform, and LinkedIn’s standard contract terms cover them.
On the other hand, Upwork is another popular marketplace founded in 2003 as Elance-oDesk. It is a platform where businesses can find and collaborate with freelancers for various projects.
Upwork allows businesses to post their project requirements on the platform and receive proposals from interested freelancers. They can then review the proposals, interview the freelancers, and hire the one they think is the best fit for their project.
If you’re looking to hire a freelancer, you need to decide which marketplace is the right fit for your business. Here’s a comparison of LinkedIn Services Marketplace vs. Upwork to help you make an informed decision.
FEATURES:
LinkedIn Services Marketplace:
- Helps businesses find and hire freelance professionals from all fields of expertise
- Offers exclusive access to a global network of freelancers
- Provides coverage under LinkedIn’s standard contract terms

Upwork:
- Allows businesses to post their project requirements and receive proposals from interested freelancers
- Gives businesses the ability to review proposals, interview freelancers, and hire the best fit for their projects
- Offers payment protection to ensure that freelancers are paid on time
Similarities: Both LinkedIn Services Marketplace and Upwork allow businesses to find and hire freelance professionals from all fields of expertise. They also offer a global network of freelancers, along with payment protection so that you can be sure that your freelancers will be paid on time.
Differences: LinkedIn Services Marketplace is an exclusive platform for freelancers, and it offers coverage under LinkedIn’s standard contract terms. Upwork, on the other hand, allows businesses to post their project requirements and receive proposals from interested freelancers. They can then review the proposals, interview the freelancers, and hire the one they think is the best fit for their project.

Verdict: LinkedIn Services Marketplace is a great choice if you’re looking to hire freelancers from all fields of expertise. However, if you need more flexibility in posting your project requirements and receiving proposals from freelancers, Upwork would be a better option.
LinkedIn and Upwork are both great platforms for finding work. However, they offer different features and benefits, so it can be tough to decide which one is right for you. We hope this blog post has helped make your decision a little bit easier. If you’re still undecided or have any questions, don’t hesitate to contact us at MeetYourVa.co. We would be more than happy to help you out! Thanks for reading, and we wish you all the best in your job search.
Check out also our Free Masterclass: How to leverage our appointment setters and to coach framework to get 10,15, or 20 appointments every month: https://coaches.meetyourva.co/myvaoptin

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